Objective

To be inspired by award-winning animation and motion design. To become familiar with design firms and ad agencies that create motion graphics. To utilize library resources for research and inspiration. To use blogs as a reflection tool.

Description

Research award-winning design firms and ad agencies that create motion design from both rpint and Internet sources. Collect screenshots and links to post to your blog.

Consider the following periodicals as a starting point (graphic design students are allowed to check out periodicals overnight*):

• Baseline
• CMYK
• Communication Arts
• Computer Arts
• How
• Lürzer's Archive
• PDN (Photo District News)
• Print

Also pay particular attention to these annuals (current volume is on reserve):

• Art Director's Annual
• Graphis Design Annual
• Society of Illustrators Annual
• Typography: The Annual of the Type Directors' Club

*Note: The library does not allow periodicals to be checked out by students. However, under special arrangement with the Library director, graphic design students may check out periodicals overnight. This is a privilege that should not be abused. Please return materials promptly. If you have any problems checking out periodicals, please ask to see a librarian (student workers are sometimes not informed).

Procedure

1. Visit Parkland library's reserve section, periodicals and/or stacks every week. Find the names of award-winning design firms or ad agencies who do motion graphics, title sequences and/or animation.
2. Browse their website on the Internet and look for quality examples of motion graphics and/or animation. Make screenshots of key frames to post on your blog.
3. In your blog entry, write a brief review of the example and provide a web link (feel free to comment on concept, design, art, music/sound, rhythm, innovation, creativity). You must also cite the source where you found the initial link.
4. Present your blog for team critique and feedback every week by posting your blog's web address as part of each week's Cobra homework assignment (starting with Homework #2). Revise your blog as needed for grading at midterm and at the end of the semester.
5. Read the posts of the team members in your assigned group. Post a response to their post on their blog and encourage each other to seek out high quality designs (blog comments are optional and are not graded).

Important: This is a graded assignment. Spelling, grammar, clarity of thought and adherence to assignment specifications will count towards your grade.

Schedule

Your weekly blog posts are due every Wednesday at 11:30pm (starting with Homework #2). Your blog will be graded twice this semester: once at midterm and once at final review.